Initially, Sukisno started his business in 1996 as a supplier of vetiver. Unfortunately, the economic crisis of 2007 eroded some of its business. Not discouraged, eventually Sukisno switch from business to business supplier of vetiver handicrafts. His home in the area Kepek, Gunung Kidul, Yogyakarta, he turned into a cottage craft. Sukisno handicraft cottage was named Fauzi Craft. "I tried another fortune by creating a fragrant roots and bamboo crafts. Anyway capital reckless course," said Sukisno.
To market its products, Sukisno diligently attended various exhibitions and workshops held. No warning, his work sold well and became known audience a lot. Now, in a month Sukisno could generate millions of dollars. In fact, in March through September is usually much more crowded than other months. As for the end of the year in November and December fairly quiet enthusiast. After many orders flowing, some neighbors and friends began to help make crafts.
Within one month of production, Sukisno need 2 quintal vetiver and 3 trucks bambu.Harga 1 kg of vetiver he purchased from suppliers in Yogyakarta at a price of Rp 20,000. While the price of a truck bamboo around Rp 5 million. Raw materials are diolahnya into several crafts and souvenirs ranging from dolls, animal-shaped ornaments, carpets, gangsing, until the jar. Results Handicrafts and souvenirnya, marketed starts at USD 5,000 to USD 2.5 million. "The most behavior of bamboo, such as toys to imitate the sound of birds, gangsing, and jars which is a blend of vetiver and bamboo," said the craftsman who started his business after high school graduation this.
Ways of making fragrant roots do tend easy, because vetiver malleable. First, draw the pattern first in accordance with the form of a wish is made. Then, to associate Sukisno using glue and thread color that resembles vetiver. In addition to home decoration, fragrant vetiver believed to repel termites. Therefore, Sukisno admitted trying to maintain the aroma of vetiver in each of his work.
Penetrating foreign
Eleven years ago, at the beginning of his efforts Sukisno said that only require an investment of USD 1.5 million only. But now, in early 2008 and then Sukisno require a total investment of USD 50 million for his efforts during the year 2008. Luckily, some banks make it easier Sukisno in the capital. But unfortunately, the capital of Sukisno reluctant to disclose how much has been gained. "If net income frankly never counted. Maybe a month to Rp 5 million or less over," said Sukisno.
Not only in the domestic market share of craft work Sukisno also penetrate foreign markets, such as in Japan, Australia, and India. According Sukisno, many orders from Australia for bamboo crafts. Meanwhile, Japan and India for ordering more vetiver handicrafts, such as ornaments and urns. India special, says Sukisno, they do not want to order the animal-shaped ornament because it is considered an idol. Issue price, is clearly different in each country adapted to the purpose for postage.
To meet the market demand abroad, Sukisno must rack my brain to squeeze his creative ideas for making different products every month. Because foreign markets tend to get bored easily if the goods offered are always monotonous and unchanging. Therefore, each month a different Sukisno sending samples to consumers overseas country.
Indeed, Sukisno still use a trading service to help market their products both inside and outside the country. Later, he wanted to create a website in order to more easily market their works. Sukisno said business vetiver and bamboo handicrafts have a good prospect of origin have the initiative to develop creative ideas. "Whose name it must be a creative art," he said.
Anda sedang membaca artikel tentang
Fragrant Roots Global Conquer
Dengan url
http://makeherbalbusiness.blogspot.com/2011/03/fragrant-roots-global-conquer.html
Anda boleh menyebar luaskannya atau mengcopy paste-nya
Fragrant Roots Global Conquer
namun jangan lupa untuk meletakkan link
sebagai sumbernya
0 komentar:
Posting Komentar